Episode 58

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Published on:

16th Jul 2020

Buyer Personas: Yes - They're For Sales Too!

Buyer personas are important for sales pros just as much as marketers. We'll explain why in today's episode!


Learn More About Buyer Personas:


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About the Podcast

Inbound Academy
Inbound Academy is a weekly podcast with advice to help you grow your business using the inbound methodology.

This podcast is brought to you by Rizen, a revenue growth firm focused on innovative strategies and proven tactics to scale your business. Learn more about how they can help you by visiting www.gorizen.com.

About your host

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William Avila Avila

Jeffrey Lambert is the COO at Rizen. He oversees marketing campaigns using diverse mediums to attract, engage, and delight customers. His client list includes startups and large corporations located in both the United States and internationally. His unique approach helps customers understand brands through no-nonsense, human-centric messaging.